02 / 08
Hind Al Oud
Before AI, before everything: the real thing.
The brief
Hind Al Oud was launching a new collection of bottles and needed a campaign as considered as the glass itself.
The idea
Before any AI, before any post, I shot everything for real. Real dunes, real sea, real afternoon light falling across a wall. Each bottle was placed in the landscape its scent belongs to, from desert sand and purple silk to shallow water at dusk.
Shot in the real world first.
- Creative direction & shoot
- Zukhra Ebzeeva
- Client
- Hind Al Oud
